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NZRU: Bledisloe Cup Youtube trial was a success


New Zealand Rugby Union Chief executive Steve Tew

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Article Published: Friday 25 October 2013


The New Zealand Rugby Union say that their experimental broadcast on Youtube of the final Bledisloe Cup test match last weekend between the All Blacks and Wallabies was a success.

The groundbreaking broadcast on You Tube however only attracted 22 000 viewers across the globe.

The Dunedin test was made available free to viewers in 45 countries in which it had not already been sold to broadcasters, including the United States and Italy.

Chief executive Steve Tew said the decision to go ahead with the broadcast was only made on the day before the test, which impacted on viewer numbers.

Tew said "technically it worked very well. The quality was really good and it was an opportunity to test a different way to deliver our top product."

 
 
Rugby Championship Standings
Nation Games Points    
P W L D PF PA PD BP Ttl
1. New Zealand 6 4 1 1 164 91 73 4 22
2. South Africa 6 4 2 0 134 110 24 3 19
3. Australia 6 2 3 1 115 160 -45 1 11
4. Argentina 6 1 5 0 105 157 -52 3 7
                     
Updated each Monday in order to verify with officials
 
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