Quick links: Rugby Video | Six Nations Rugby | Premiership Rugby | LV= Cup | Rugby Championship | Heineken Cup Rugby | Pro 12 Rugby | Super Rugby | Currie Cup Rugby | Rugby World Cup
 
 
 
 

Record Currie Cup TV figures as stadium figures fall


Attendances in the Currie Cup have taken a blow but TV figures are up

Email Article | | Print Article | Click here for a free $150 Bet

Article Published: Friday 2 November 2012


The Currie Cup season broke television broadcast records however stadium attendances saw a significant drop the South African Rugby Union have announced.

An average of 525 000 viewers watched the 33 matches in the competition - an increase of 36% on the 2011 season average - according to data produced by Repucom from DSTVi All4+ information.

The average was the first time it had breached the half a million barrier while Saturday's final between The Sharks and Western Province attracted the largest ever audience for an Currie Cup match on SuperSport.

An average of 1,14m viewers tuned in to the coverage with a peak audience of 1,3m viewers. The 36% growth in average audience was against the backdrop of a 24% growth in the available audience.

"The semi-final and final numbers are on a par with the biggest matches in Super Rugby," said Jurie Roux, SARU CEO.

"They confirm that the Currie Cup has lost none of its appeal for rugby supporters.

"The return to a strength-versus-strength format intensified interest and the unpredictable nature of the games made for compelling viewing. That accounted for the increased average audiences, but the fact that the average (TV) audience for the semi-finals and finals was also up by more than 200 000 viewers in comparison to 2011 tells its own story."

Repucom SA chairman, Kelvin Watt, added: "What makes these numbers even more remarkable is that they exclude SuperSport HD and Out of Home viewing which we believe accounts for between 30% and 45% for major matches such as finals."

Roux said SARU was monitoring the fact that stadium attendance had declined in 2012. He said that it was a trend being experienced by a number of live sporting events: "Whether it is a reflection of the general economic climate, the competition scheduling or of a wider phenomenon remains to be seen," he said.

 
 
Heineken Cup Rugby News
Aviva Premiership
Anglo Welsh Cup News
Harlequins beat Sale to win Anglo Welsh LV=Cup
Harlequins won the Anglo Welsh LV=Cup final and became LV =Cup champions when they beat Sale Sharks 14-32 at Sixways Stadium in Worcester on Sunday.
Read more on this Rugby news article

Other recent news
Quins vs Sale Anglo Welsh LV= Cup Final preview
Powell & Smith preview Anglo Welsh LV= Cup final
Sale Sharks book Anglo Welsh LV Cup final vs Quins

More Anglo Welsh Cup News

Six Nations Rugby
2014 & 2015 Six Nations Fixtures revealed
The fixtures for the 2014 and 2015 Six Nations Championship have been announced with Wales kicking off their title defence against Italy in Cardiff in the first match of the 2014 Championship.
Read more on this Rugby news article

Other recent news
Wales' Halfpenny wins Player of the Six Nations
England to query IRB about Steve Walsh rulings
Ireland's O'Driscoll cited for stamping Italy flanker

More Six Nations Rugby News

 
Rugby Week Sponsor
 
 
Currie Cup Rugby News
Currie Cup table (Premier Division)              Currie Cup Table
 
Team
P
W
D
L
PF
PA
PD
Bp
Ttl
1. 10 7 0 3 292 233 59 7 35
2. 10 6 0 4 285 279 6 4 28
3. 10 5 0 5 272 226 46 4 25
4. 10 5 0 5 280 291 -11 2 23
5. 10 4 0 6 250 313 -63 4 20
6. 10 3 0 7 268 305 -37 6 18

(Updated each Monday to check with officials)

Note : Click on the team names above for more team information
Currie Cup Rugby News

   Currie Cup menu


Currie Cup Home
Currie Cup Video Highlights
Currie Cup Fixtures 2012
Currie Cup Historical Winners
What is the Currie Cup?
Currie Cup History
Currie Cup Trophy
Currie Cup Format
Currie Cup Teams
Currie Cup RSS Feed

Currie Cup on Twitter
 
Currie Cup Video Highlights